Churchill gets a CGI makeover

Churchill have replaced the nodding Churchill mascot in their latest campaign for a CGI version. The insurance company, whose nodding dog was reminiscent of Winston Churchill, wanted to revamp the brand without losing the image of the dog, who was a key feature of the company. The original nodding mascot whose catchphrase “Oh, yes” became […]

The article Churchill gets a CGI makeover appeared first on World Branding Forum.

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